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In this article, you will find the answer to the question of how to close your first affiliate marketing sale, and what an affiliate must do to make such a deal happen.
Affiliate marketing is a relationship that is built on a win-win-win strategy. Why three “win” in the previous sentence?
By the number of the main participants in this business: there are direct partners (they are also called “webmasters” in the old fashioned way), there are product owners or advertisers, and there is an online platform that connects both of them, providing convenient tools for analytics and much more.
For example, if you run a partner business in Russia, Ukraine or the CIS, we recommend that you pay attention to such a SAAS platform as Alanbase with very wide functionality.
A few words about luck
So how easy is it to close your first affiliate marketing sale?
Let’s try to figure it out.
I would like to make a reservation right away that affiliate marketing is not at all the notorious “loot” button, so it will probably not be about the ease of the first sale, but about some element of luck. In other cases, the partner will have to work to get his first deal completed to begin with, and then there would be regular sales.
If a partner is just starting to test hypotheses, hoping for future sales, he is unlikely to be able to cross the 2% conversion line at the start, as is usually the case when traffic is poured onto a cold audience. This means that out of a hundred clicks on an affiliate link, you can expect two sales.
These sales can happen both at the ninety-ninth or hundredth transition, and at the third and fourth. If the latter happens, then we can talk about the luck of the partner who closed his deals in the partner business at the very beginning of the advertising campaign.
The key to success is consistency
No partner is interested in making a one-off deal. So the main way to make sales in affiliate marketing regular and predictable is to build your own system for promoting affiliate products, goods, services.
What do we need?
Online platform – an aggregator of affiliate programs. Fortunately, today you can easily choose such a site. It is enough to set a query in a search engine, and then choose the right solution for your own preferences.
Of course, you will have to study how one SAAS platform differs from another, what advantages it has, and also see what affiliate programs are hosted on this platform.
The affiliate program is selected at the next stage. It is important to define several parameters here: what conditions for payments the affiliate program offers, how many days of hold the advertiser has defined, the minimum amount to be paid and the timing of payments.
Everything related to payments of funds earned by a webmaster is very important. It often happens that the partner seems to have earned, but the advertiser still keeps the money, namely working capital for scaling the advertising campaign, if the tests are passed successfully, are needed right now.
What other sales organization tools can a partner use?
Affiliate marketing benefits are available to those partners who have their own advertising resources. For example, one of the partners constantly spends money on contextual advertising, and you have a thematic site, blog or social media group dedicated to fashion.
If so, you can easily choose an affiliate program that sells fashion items or shoes, advertise these products to your audience, and then the first sale in affiliate marketing will really be easy.
True, in order for everything to happen easily, the partner will still have to work first.
First, decide on the topic that interests him. Then make a website, blog, Telegram channel or community on social networks. Think about how exactly to attract an audience to your resource, how to communicate with it and make sure that the audience trusts the author of the project.
The next step is choosing a relevant affiliate program. Agree, it will be somewhat strange to advertise fashionable things on a resource that talks about the creation of mobile applications or is dedicated to fishing.
Once all of the above is done, you can focus on organizing your sales and closing deals.
We wish you all the best in affiliate marketing!
Is affiliate marketing still profitable in 2022?
For example, in 2022, the segment of online education and remote professions will continue to develop. As for the goods, the demand for which can be predicted, for this there is such a service as Google Trends. Do not forget to use, analyze search queries, build your own hypotheses if you want affiliate marketing to bring you profit in 2022.
