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The travel industry, or as affiliate program participants call it, the travel niche has not lost its popularity even in the era of covid restrictions and quarantine measures. In this article, we will tell you who and how can increase travel income by participating in tourism affiliate programs.
There is a certain category of people who find it difficult to sit still. They will always travel, which means they will consume the services of travel agencies and companies, buy travel products and related products.
Even pandemic restrictions have not forced travel enthusiasts to give up their hobbies. The only difference is that in 2021, for example, the number of trips abroad decreased, but the demand for domestic tourism increased.
And yes, we know all about the “charms” of the European service, about the underdevelopment of the tourist infrastructure and that tourism is not limited only to the Greater Sochi and its cultivated surroundings. Sooner or later, everything will change, but if you want to increase your income from travel, you need to enter the travel niche right now.
Features of the travel niche
large capacity and huge possibilities
Even if we assume that for some time all external directions will be closed, internal ones will remain. If we talk about such a huge country as EU, then in each region, be it the south, the middle lane, Siberia or the Far East, there is where to go and what to see.
UK, the European countries will also be forced to develop domestic tourism, faced with restrictions on external tourism. It’s unavoidable. Those who quickly create a travel affiliate program and place it on a suitable online platform will win. Oddly enough, given the large capacity of the travel niche and fierce competition within it, travel affiliate programs can still be counted on the fingers.
If you are planning to launch a travel affiliate program in the very near future, we recommend you the Alanbase SaaS platform for its placement as a tool with a very convenient statistics system and affordable tariff plans.
high average bill
The cost of air travel and hotel accommodation is constantly rising. In foreign tourism, this is due to fluctuations in the exchange rate. In the interior – with underdeveloped infrastructure and a relatively small number of modern hotels. For the tourism industry itself, all this is a fat minus, but for the participant of the affiliate program, it is a plus, since the partner can count on high payments.
wide range of travel products
For some reason, many webmasters have a strange stereotype that the main income from travel can be provided by a well-known affiliate program for the sale of air tickets. But upon closer examination, there are indeed a lot of worthy products in the tourism niche that can also be recommended to end users. Even those who are not going to fly anywhere at all. More on this later.
the possibility of earning on small traffic
In the travel niche, you can earn on small traffic. A webmaster can earn income from the travels of other citizens by having a site that receives 500-1000 unique visitors per month, but which has the right offers for targeted traffic.
wide target audience
Tourists and travelers can be divided into different segments: lovers of beach holidays, hiking, rafting or kayaking, fans of educational tourism, etc. All this allows you to find your own direction already inside the niche, concentrate on it and receive income from travel of the selected segment.
industry digitalization
Book flights, book hotels and tours, pay for excursions – all this can be easily done online. Therefore, it is also relatively easy for an advertiser to make an affiliate program in tourism in order to take into account conversions and share part of their income with partners. Or you can choose a SaaS platform with a ready-made solution, where your own affiliate program is set up within a day.
How can a partner start earning income from other people’s travels?
The algorithm of actions is very simple, only the partner needs to be aware that participation in any tourism affiliate program is a game for a long time. There will be no result tomorrow, and classic arbitrage schemes work a little worse than betting on your own resources.
By the way, many travel affiliate programs, as one of the requirements for future partners, put forward the presence of a website of the relevant subject.
Life hack. You do not necessarily need to be the owner of a content site about the tourist attractions of a city or country. We have already said that everything that happens in the field of tourism can and should be looked at a little more broadly.
For example, you have an online store where you sell equipment and things for winter leisure. Such a resource can also be used in order to receive additional income from the travel of your customers. Yes, you sell them skis or snowboards, but is there anything stopping you from offering these people discount bus tickets to the nearest ski resort or the opportunity to book a hotel room at that resort? So offer!
Now back to the algorithm
First you need to create and work on the development of your own resource, but rather a small bundle of such resources.
The central place in this system should be occupied by your website. It can be either a very broad topic – about tourism “in general”, or aimed at a specific country or even a city – a site about Italy or a site about the sights of St. Petersburg, you can even make a microsite about a specific railway or bus station or even a specific train . It all depends on the imagination of the webmaster.
In addition to the site, you can also develop thematic groups in social networks and instant messengers, constantly transferring traffic from there to the site, where you place offers that are interesting to the target audience.
Offers are selected in the appropriate affiliate program, and the webmaster starts to receive income from the travel of his site visitors, because he recommends the travel products they need.
What else should a webmaster who works with travel offers know?
The fact that in this niche there is very high competition, as well as pronounced seasonality.
The fact that pent-up demand works here, and therefore patience and perseverance are required if you want to achieve real success and start making good money on people’s passion for traveling.
The fact that you will constantly have to test different ideas and show creativity, as well as look for non-standard solutions.
All of this is worth doing, because the output can be passive income, as it is possible in affiliate marketing.
