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Today we will talk about what a casino partner is, how you can become one, what you need to do for this, and what online platform can help you in this endeavor.
Warning. The love of a certain category of people to play online sometimes leads to disastrous consequences and such a disease as gambling addiction. Simply put, the emergence of gambling addiction. Despite this, there is another category of people who build their own earnings on someone else’s desire to get rich quickly and without much effort.
We will not touch on the moral side of the issue, condemn someone or defend, but simply consider the problem “as is”.
What is a casino affiliate program and how does it work?
Why does a casino need an affiliate program? After all, this institution can earn decently, simply by satisfying the desire of people to play online?
In fact, the casino affiliate program will always be relevant for several reasons:
too much competition between different types of casinos
any casino constantly needs new customers who will first lose free spins, then make a deposit, then lose all their money again and make a deposit again
every casino needs a stable flow of traffic, and often there is neither the opportunity nor the desire to spend one’s own efforts and funds on this. So it’s much easier to give it all to the affiliate program of the casino.
What you need to know about the types of casinos and how their affiliate programs work
All online casinos can be divided into two large types: licensed and scripted.
Licensed casinos are establishments that operate in the legal field. USA, EU, Asia countries – each specific GEO has its own legislation in the field of gambling and betting.
For example, casino advertising is completely banned in Georgia in order to prevent minors from trying to play online and becoming addicted to gambling.
In those countries where laws allow, casinos have licensed software, authority among players and partners, they try to conduct their business as honestly and ethically as possible, as far as the concept of “ethical” can be applied to the field of gambling.
Script casinos are casinos that have neither licensed software, nor reputation, nor often clear rules for working with webmasters from the casino affiliate program. Such establishments can be compared to a pirate brig: it attacked a merchant ship, cleaned it to the skin and disappeared into the fog.
An important note: if you have minimal experience and a strong desire, a webmaster can place a scripted casino on his own website, and organize an affiliate casino program for it. More on this below.
How casino affiliate programs work
Casino affiliate programs work like affiliate programs in other areas of affiliate marketing.
There are only a few differences and subtleties:
- very high payments to partners. So, even the top arbitrage specialist in the product niche has very modest earnings compared to a member of the casino affiliate program.
- the variant of partner payments according to the so-called RevShare scheme is when the payment of all the amounts that the client attracted by the partner left in the casino is summed up. In some cases, this scheme has a certain modification: if a lover of playing online somehow magically won against the casino, then the casino partner offers his partner to share the money losses equally.
- there are options when the casino affiliate program works with partners under the CPA scheme, sometimes a combination of these two schemes is possible.
In any case, it is more profitable for partners to cooperate with the affiliate program of a licensed casino than to bet on a scripted one. There are many cases when scripted casinos suddenly disappeared from the radar, and partners did not receive their payments for attracted fans to play online.
How to become a casino partner
Option 1
Large licensed casinos have been successfully running their own affiliate programs for a long time. However, if you are a very talented programmer, or you have a whole team capable of writing an affiliate program script for online casinos from scratch, you can try your hand: find casinos that are just entering this market and offer them your services.
Option 2
A slightly gray scheme that will require the webmaster to place the casino script on their own resource, and then create their own affiliate program for it.
You can find more detailed information about what and how to do in this case and how it works by asking the appropriate question to the search engines.
The scheme itself has nothing to do with ethics, plus it will not give an instant financial result. But everything will work out with due perseverance and perseverance: there will be fans of spinning free spins and playing online, and partners, and earnings.
Option 3
If you have experience in driving traffic to gambling and betting, you can take advantage of the Alanbase online platform.
The bottom line is this.
Let’s assume that you work according to the CPA scheme, you understand the working links and high-quality traffic sources. Purely theoretically, you could attract referrals to the affiliate program of the casino, but why, if you can turn them into your own partners?
Then do elementary arithmetic calculations. Determine how much you are willing to share with your partners from the rewards that the casino pays you as a partner.
Let the casino conditionally pay you $100 for an attracted player. You are ready to pay a potential partner $70 of this amount. Ok, so now it remains to create your casino affiliate program and start attracting partners.
Creating an affiliate program for a casino is very easy using the capabilities of the Alanbase platform. The affiliate program will be with your logo, on your domain, and the fact that you use the capabilities of our script will remain between us.
In this case, the question becomes much more relevant: how and from where to attract partners for a new affiliate program?
It all depends on your experience and ability to work with sources.
If you were able to attract players to the casino, then you will be able to attract potential partners.
In the bottom line, you will be able to receive rewards from the casino in a semi-passive mode, attracting not players, but partners, which, you see, is still a little easier to do than first looking for, and then convincing gamblers that this is where they should leave their money .
